How to Start a Cake Decorating Business at Home - UK (English Edition) [Kindle-editie] beoordelingen het boek quotes

This book is for anybody starting a cake decorating business at home in the UK.How to Start a Cake Decorating Business at Home is a practical guide to the key issues that you will face when you run your business. Whether you make wedding cakes or cupcakes, to run a successful business you will need to become confident with advertising, web marketing, contracts, delivery, and food safety, as well as dealing with a range of other issues. That’s where this book comes in. The book takes you, step-by-step, through different areas, answering key questions about how to get started - and how to keep going until you run a profitable and thriving business.It covers:- Writing a business plan- Choosing a business name- Writing a financial plan- Product ranges and pricing structures- Developing the identity of your business- How to make your business stand out from your competitors- How to price your cakes profitably- Pricing problems - discounts for friends and family, and cakes for charities- Marketing and advertising - Developing your web site- How to make your web site into a customer magnet- Direct marketing & e-commerce regulations- Distance selling regulations- How to put together an effective Order Form and Terms & Conditions- Food safety & hygeine- Getting your kitchen ready for the Environmental Health Officer- Food labelling, food hazards, food allergies and intolerances- How to put together your own Food Safety Management System- Other issues - copyright, insurance