Delivering the Digital Economy: How the Telco Will Survive (English Edition) [Kindle-editie] beoordelingen het boek quotes

The global digital economy is evolving at a speed that is truly remarkable. Every service, across every vertical industry that can be delivered digitally is becoming digital, and this is fundamentally changing the business models and market structure of the global economy, creating a whole new generation of winners and losers! The communications industry is sitting right at the heart of this digital storm and its actions over the coming few years will determine whether it evolves into one of the kingmakers of the new digital economy, or slides back into the relative obscurity of the utilities industry. This latest book by renowned industry thought-leader Martin Creaner exposes the key dynamics of the digital economy and charts a possible blueprint for how the leading communications players can navigate this storm. Based on hundreds of interviews with leaders from the communications world and its adjacent industries, Martin shares insights on what is really happening and how to adapt to these changes.