![¿Pay As You Wish¿ Pricing (FT Press Delivers Elements) [Kindle-editie] beoordelingen](http://files-castle.com.website.yandexcloud.net/books/ecdb339ddf1576a236db6115258f61be.jpg "¿Pay As You Wish¿ Pricing (FT Press Delivers Elements) [Kindle-editie] beoordelingen")
¿Pay As You Wish¿ Pricing (FT Press Delivers Elements) [Kindle-editie] beoordelingen het boek quotes
van Jagmohan Raju
¿Pay As You Wish¿ Pricing (FT Press Delivers Elements) [Kindle-editie]
This Element is an excerpt from Smart Pricing (ISBN: 9780131494183) by Jagmohan Raju and Z. John Zhang. Available in print and digital formats. What your business can learn from Radiohead’s successful experiment with “pay as you wish” pricing. On October 9, 2007, the English alternative rock band Radiohead began an experiment: Rather than price their music conventionally, they let their fans pay whatever they wanted to download their latest 10-song album, In Rainbows. At the inrainbows.com checkout page, visitors found an empty price box. When they clicked on it, a message said, “It’s up to you.”....
De auteur:Jagmohan Raju
Isbn 10:B00327JS5G
Uitgeverij:FT Press; 1 editie
serie:Kindle-editie
gewicht ¿Pay As You Wish¿ Pricing (FT Press Delivers Elements) [Kindle-editie]:131 KB
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